Not legal advice. This tool generates a starting template only. Privacy laws vary by country and jurisdiction (GDPR, CCPA, PIPEDA, etc.). Have a qualified attorney review your policy before publishing it.
Your business details
What data do you collect?
How to use the privacy policy generator
- 1
Enter your business details
Provide your company name, website URL, and a contact email address for privacy enquiries. These will be inserted throughout the policy text.
- 2
Select the data you collect
Check every type of personal data your site touches — including data collected passively (IP addresses via server logs, usage data via analytics).
- 3
Enable analytics and cookies if applicable
If you run Google Analytics, Plausible, or any other tracking tool, check the analytics box and name the service. Same for cookies — if your site sets any cookies at all, check the cookies box.
- 4
List third-party data recipients
If you use a payment processor (Stripe, PayPal), email marketing platform (Mailchimp), or advertising network, enable the third-parties toggle and name them.
- 5
Generate, copy, and publish
Click 'Generate Privacy Policy' to assemble the document. Copy to clipboard or download as a .txt file. Paste the content into a 'Privacy Policy' page on your website — then have an attorney review it.
What a privacy policy should cover
What data you collect
Explicitly list every category of personal information you collect, including data you collect passively (IP address, cookies, usage analytics).
Why you collect it
State the purpose for each category of data (e.g. 'email address to send order confirmations'). GDPR requires a legal basis for each purpose.
Who you share it with
Name the third-party services (payment processors, analytics providers, email platforms) that receive or process user data on your behalf.
User rights
Tell users how to access, correct, or delete their data, and how to opt out of marketing communications. GDPR and CCPA both create specific rights you must acknowledge.
Cookie usage
Describe what cookies you set, why, and how users can opt out or manage their preferences.
How to contact you
Provide a dedicated privacy contact email (e.g. [email protected]) and your legal address if required by your jurisdiction.
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Frequently asked questions
Does every website need a privacy policy?
In most jurisdictions, yes — if you collect any personal data from visitors (even just an email address via a contact form, or analytics data via cookies). The GDPR (EU), CCPA (California), and PIPEDA (Canada) all require a privacy policy if you collect personal information from residents of those regions. Even if you're in a jurisdiction with looser requirements, most payment processors, app stores, and ad networks require one.
Is this free privacy policy generator template legally sufficient?
This tool produces a starting template that covers common elements of a privacy policy. It is not a substitute for legal advice and may not comply with all requirements in your specific jurisdiction or for your specific business model. Privacy law requirements vary significantly by country, industry, and data type. We strongly recommend having a qualified attorney review the policy before you publish it.
What is the difference between GDPR and CCPA?
GDPR (General Data Protection Regulation) is EU law that applies when you process personal data of EU residents, regardless of where your business is based. CCPA (California Consumer Privacy Act) applies to businesses that collect personal data from California residents and meet certain size/revenue thresholds. Both require a privacy policy, but have different specific obligations — GDPR requires a legal basis for processing, CCPA requires a 'Do Not Sell My Personal Information' link if applicable.
Where should I put my privacy policy on my website?
Your privacy policy should be linked from: the footer on every page, any signup or checkout forms (near the submit button), your cookie consent banner, and your contact page. It should be discoverable in two clicks from any page on your site. Google also requires it for AdSense and other ad products.
How often should I update my privacy policy?
Update your privacy policy whenever: you change what data you collect, you add or change third-party services (analytics, payment processors, marketing tools), data protection laws change in jurisdictions that affect you, or your business model changes significantly. Best practice is to review it at least annually and note the 'Effective date' at the top each time you update it.